Loops: Cloud Infrastructure Modernization and Disaster Recovery on AWS

From Legacy Infrastructure to Production-Grade AWS: Zero Data Loss, Full Automation

Customer: Loops

Short Description: DS modernized Loops’ AWS infrastructure by containerizing their OneHub and SellerHub platforms, establishing infrastructure-as-code with automated pipelines, and executing a full regional migration with validated disaster recovery posture across staging and production environments.

Overview

Loops is a Riyadh-based SaaS company providing a unified order management platform that connects delivery channels, e-commerce integrations, and inventory operations for restaurants, retailers, and grocery businesses across 70+ countries. Their two core products, OneHub and SellerHub, serve hundreds of businesses processing millions of orders monthly. To support their growth ambitions, Loops engaged DS to modernize their AWS infrastructure, containerize their backend applications, and migrate away from a legacy region with a production-grade, disaster-recovery-ready foundation.

The Challenge

Loops’ infrastructure was running in a legacy AWS region without containerization, infrastructure-as-code, or automated deployment pipelines. With two distinct platform workloads operating across staging and production, there was significant risk from environment drift, manual deployments, and the absence of a formal disaster recovery plan. As Loops scaled across new markets and added integrations, the lack of observability, security controls, and deployment repeatability became a critical blocker to sustainable growth.

The Solution

• Established a Terraform repository with reusable modules and GitHub Actions CI/CD pipelines, enabling fully automated and auditable infrastructure deployments across environments.
• Deployed a shared infrastructure layer covering VPC networking, ACM certificates, and SES email service, with consistent configuration across staging and production.
• Dockerized the OneHub and SellerHub backend applications, provisioned ECR repositories, and containerized all application workloads for consistent, portable deployments.
• Deployed OneHub and SellerHub frontend workloads to AWS Amplify and backend workloads to Amazon ECS, providing a managed and scalable compute layer for both platforms.
• Provisioned complete staging and production environments including ECS services, RDS PostgreSQL, Lambda functions, and S3 buckets, with full environment parity between tiers.
• Executed staged database migrations and EC2 data migrations for both staging and production, followed by DNS cutover with end-to-end validation testing at each phase.
• Performed final S3 data synchronization and production RDS migration, completing the full cutover from the legacy region with zero data loss.
• Implemented CloudWatch alarms and SNS notifications with Slack Alerts, providing real-time operational visibility and incident response capability across all workloads.
• Configured security controls including OIDC role permissions and automated security scanning via TFLint and Trivy integrated into the CI/CD pipeline.
• Verified disaster recovery posture across environments and decommissioned all legacy region resources following successful migration validation.
• Delivered technical documentation within the GitHub repositories, ensuring the Loops engineering team has full operational ownership of the modernized infrastructure.

The Results

• Infrastructure deployments are now fully automated and version-controlled, eliminating manual provisioning risk across both OneHub and SellerHub environments.
• Both platforms run as containerized workloads on Amazon ECS with complete staging-to-production parity, reducing deployment risk and accelerating release cycles.
• Security posture is strengthened through OIDC-based permissions, automated scanning, and least-privilege access controls embedded in the pipeline.
• Real-time observability is in place via CloudWatch alarms and Slack-integrated SNS notifications across all workloads.
• Database and data migrations were completed with zero data loss, and disaster recovery posture has been formally validated across both environments.
• The legacy AWS region has been fully decommissioned following successful migration, reducing unnecessary cost and operational overhead.

The Outcome

Loops now operates OneHub and SellerHub on a modern, fully automated AWS infrastructure with a verified disaster recovery posture and complete operational documentation. The modernized foundation gives Loops the scalability and resilience to support their growing customer base across 70+ countries, with the confidence that their infrastructure can keep pace with their platform’s expansion.